《Fundamentals of Investing - Global Edition》作者：Scott, Lawrence, Michael【PDF】

Leona沙地花

Fundamentals of Investing - Global Edition is a must-read guide for anyone looking to master the art of investing. Whether you're a beginner or an experienced investor, this book provides clear, practical, and globally relevant insights into financial markets.

Key Highlights:
✔ Core Investment Principles – Understand risk vs. return, asset allocation, and portfolio diversification.
✔ Market Instruments – Learn about stocks, bonds, mutual funds, ETFs, real estate, and alternative investments.
✔ Real-World Applications – Case studies, examples, and updated trends (including fintech and ESG investing).
✔ Global Perspective – Examines investment strategies across different economies.

Why Read It?
Perfect for finance students and self-taught investors.
Balances theory with practical decision-making tools.
Helps build a long-term wealth-building mindset.

Why This Book Stands Out:
✓ Balanced Approach - Perfectly blends academic theories with street-smart investing wisdom
✓ Digital Age Ready - Covers robo-advisors, algorithmic trading, and fintech innovations
✓ Visual Learning - Rich charts, graphs, and end-chapter summaries enhance understanding


《Fundamentals of Investing - Global Edition》是一本投资经典指南，适合新手和资深投资者学习全球金融市场运作。

核心内容：
✔ 投资基础 – 风险与回报、资产配置、投资组合管理。
✔ 投资工具 – 股票、债券、基金、ETF、房地产及其他另类投资。
✔ 实战案例 – 结合真实市场数据和最新趋势（如金融科技、ESG投资）。
✔ 全球视角 – 分析不同经济环境下的投资策略。

推荐理由：
金融专业学生和自学者必备书籍。
理论结合实践，培养稳健的投资思维。
帮助制定长期财富增长计划。


Authors' Profiles
Scott B. Smart – Finance professor (Indiana University, BYU), expert in investments and corporate valuation.
Lawrence J. Gitman – Bestselling finance author, former professor at San Diego State University, specializing in personal finance.
Michael D. Joehnk – Investment strategist and academic, known for portfolio management research.

作者简介
Scott B. Smart – 金融学教授（印第安纳大学、杨百翰大学），投资与公司估值专家。
Lawrence J. Gitman – 畅销金融作家，圣地亚哥州立大学教授，专长个人理财。
Michael D. Joehnk – 投资策略专家，研究方向包括资产组合管理。

Final Thought:
This book is more than a textbook—it's a practical roadmap to successful investing in today's dynamic markets.
这本书不仅是教材，更是现代投资实战指南，助你在全球市场中稳操胜券。

破碎信仰

投资有风险，入场需谨慎，特别是不了解的行业