本帖最后由 Leona沙地花 于 2025-8-25 22:23 编辑
Pitch Perfect is a masterclass in strategic communication that teaches you how to craft and deliver your message with maximum impact. Media coach Bill McGowan distills his years of experience working with top CEOs and celebrities into 7 powerful principles to ensure you are heard, understood, and remembered. This book goes beyond simple presentation tips, offering a practical framework for navigating high-stakes conversations, media interviews, and everyday interactions. Learn how to eliminate verbal clutter, command attention, and turn every communication into an opportunity for connection and persuasion.
《完美陈述》是一本战略沟通的权威指南,教你如何构建并传递信息以实现最大影响力。媒体教练比尔·麦高恩将其为顶级CEO和明星提供指导的多年经验浓缩为7大核心原则,确保你的话语被倾听、被理解、被记住。这本书超越了简单的演讲技巧,提供了一个应对高风险对话、媒体访谈和日常交流的实用框架。学会如何消除冗余信息、掌控听众注意力,并将每次沟通转化为建立联结和说服他人的机会。
Author Profile
Bill McGowan is the founder of Clarity Media Group, a premier communication coaching firm. A veteran Emmy Award-winning journalist (formerly with CBS News), he has coached executives from Facebook, Netflix, and Spotify, as well as celebrities like Chelsea Handler and Maria Shriver. His 7 Principles of Persuasion have become the gold standard for effective communication across industries.
比尔·麦高恩是Clarity Media Group传媒辅导公司的创始人。作为一名资深的艾美奖获奖记者(曾任职于CBS新闻台),他指导过Facebook、Netflix、Spotify的高管以及切尔西·汉德勒、玛丽亚·施莱佛等名人。他提出的“说服力七大原则” 已成为跨行业高效沟通的黄金标准。
Perfect For:
Executives, entrepreneurs, job seekers, sales professionals, and anyone who needs to persuade, influence, or inspire others. Ideal for those preparing for a TED Talk, a major presentation, a media interview, or anyone who wants to communicate with clarity and confidence in any situation.
企业高管、创业者、求职者、销售专业人士以及任何需要说服、影响或激励他人的人。非常适合准备TED演讲、重要汇报、媒体访谈的人,或任何希望在任何场合都能清晰、自信地进行沟通的人。
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