《HBR Guide to：Finance Basics for Managers》制作：Harvard Business Review Press【PDF】

Leona沙地花

HBR Guide to Finance Basics for Managers is a practical, no-fluff toolkit designed to demystify financial concepts for non-financial leaders. This guide transforms complex topics like financial statements, budgeting, ROI analysis, and key performance metrics into actionable knowledge. It provides clear frameworks to:
✓ Decode balance sheets and income statements
✓ Build and manage effective budgets
✓ Make data-driven investment decisions
✓ Communicate financial performance with confidence

This isn’t about becoming an accountant—it’s about gaining the financial fluency needed to lead effectively, allocate resources wisely, and drive business growth.

《哈佛商业评论经理人财务基础指南》是一本实用、无赘述的工具包，旨在为非财务背景的管理者揭开财务概念的神秘面纱。本指南将财务报表、预算编制、投资回报率分析和关键绩效指标等复杂主题转化为 actionable 知识。它提供了清晰的框架，用于：
✓ 解读资产负债表和损益表
✓ 制定和管理有效的预算
✓ 做出数据驱动的投资决策
✓ 自信地沟通财务绩效

这不是为了成为会计师——而是为了获得有效领导、明智分配资源和推动业务增长所需的财务流畅性。

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Author Profile

Harvard Business Review Press is the world’s leading authority on management best practices, distilling insights from top academics, economists, and executives. Their guides are renowned for translating cutting-edge research into practical, accessible tools for professionals at every level.

哈佛商业评论出版社是全球管理最佳实践的权威，提炼自顶尖学者、经济学家和高管们的洞察。他们的指南以将前沿研究转化为实用、易用的工具而闻名，服务于各个层面的专业人士。

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Perfect For:

New managers, entrepreneurs, cross-functional leaders, and any professional who needs to understand financial fundamentals without a finance background. Ideal for readers who prefer concise, application-focused content over theoretical textbooks.

新晋经理、创业者、跨部门领导者，以及任何需要理解财务基础但无财务背景的专业人士。非常适合喜欢简洁、以应用为中心的内容而非理论教科书的读者。